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Search Engine Marketing Analyst
Summary
Title:Search Engine Marketing Analyst
ID:20160845-CT
Location:Trumbull, CT
Description
Founded in 2006, HPOne is a leading sales and marketing organization that operates across multiple segments of the Medicare and health insurance marketplaces. Using proprietary technology solutions coupled with deep industry knowledge, the company provides a range of outsourced sales, marketing and contact services for national and regional health plans, operates private exchanges for individual consumers and employer-based group retirees, and manages the largest exclusive Medicare lead generation marketplace in the industry. HPOne’s core differentiation is its exclusive focus on the health insurance industry, bringing innovative and performance-based solutions that address the most pressing challenges facing clients. With four state-of-the-art contact centers around the country and a management team with an average of over 15 years in the health insurance industry, HPOne provides its clients with the solutions they need to profitably grow and manage their business. For five consecutive years, HPOne has been named to Deloitte's Technology Fast 500™, a ranking of the 500 fastest growing technology, media, telecommunications, life sciences and energy tech companies in North America, earning a rank of 357 in 2016.

 

The growth of HPOne has created yet another exciting opportunity for a search engine marketing analyst. The ideal candidate is an entry level professional seeking an opportunity to advance their career with excellent analytical skills and extreme attention to detail to assist in managing online marketing campaigns, with a particular focus on search engine marketing. This role has tremendous potential for growth for someone who knows how to take the initiative.


Location: Trumbull, CT

Duties & Responsibilities:
  • Support our search engine marketing efforts.
  • Generate reports on a regular basis.
  • Extract and analyze data from a variety of sources to inform business decisions.
  • Assist with other marketing efforts as required.
 
Education/Experience:
 
  • Bachelor’s degree in mathematics, statistics, finance or economics is preferred
  • Advanced Excel expertise is preferred (Pivot tables, VLOOKUP, Report Filters etc.)
  • Proficiency using the Internet and other Microsoft Office tools is required with knowledge of Google AdWords, Bing adCenter, and related online marketing campaigns
  • Exceptional problem solving, analytical and strategic thinking skills
  • Strong creative skills, come up with ad concepts and work with designers to bring them to life
  • Strong communication, oral and written skills
  • Candidate must be a self-starter who can work effectively under minimal supervision
  • Thrives in a fast-paced industry and evolving work environment
  • Energetic, enthusiastic, sense of humor
 
 Equal Opportunity:

HPOne is an equal opportunity employer, committed to employment equity throughout all levels of the organization.  All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, or national origin.  We welcome and encourage diversity in the workplace. HPOne requires the necessary drug testing and background checks to maintain a safe environment.